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AMP Targets IFA Market With New Appointment

AMP Financial Services has signalled its intention to push further into the independent financial adviser (IFA) market with its appointment of Dan Powell into a recently-created key position of Director of IFA & Alliances Distribution.

AMP Director Product Manufacturing, Paul Sainsbury, said the appointment of Mr Powell reflects the insurer’s commitment to broadening its distribution channels, and that AMP’s push into the IFA and alliances market is part of the company’s broader growth strategy.

…this broader growth strategy will be a specifically-targeted approach

However, this broader growth strategy will be a specifically-targeted approach, with Mr Sainsbury adding that his company is committed to developing its presence in the IFA and alliance markets “…selectively”, where it feels it has the right products and services to offer.

Mr Powell’s experience in the financial srvices sector includes:

  • Three years leading ING Australia’s national sales and marketing team
  • Five years with Sealcorp Holdings as Director Distribution of Asgard and Securitor dealer group
  • Twelve years with BT Financial Group

Mr Powell commences his role with AMP on 21 September.