MLC Life Insurance has continued its rollout of new life insurance related technology with the launch of a group insurance digital platform for superannuation funds.
The platform, LifeView, will allow super fund members to apply for and increase their cover via MLC Life online as well as lodge and track claims. Fund trustees and administrators will also be able to access real time data and analysis of their funds’ claims experience.
The platform will be rolled out across the remainder of 2017 and follows a number of digital and technology announcements from MLC Life since separating from NAB in 2016.
Recently, the insurer announced a partnership to offer automated underwriting to advisers and customers (see: MLC Life Underwriting Deal to Offer Instant Pricing), a cloud based automated claims processing service (see: MLC Launches New Claims Technology Platform), and new website.
MLC Life Insurance Chief Customer Officer of Group Insurance, Suzanne Smith said the insurer was looking for a larger role in the group insurance market and was looking at how it could change the way funds and members engage with life insurance.
“Everyone is well aware of how frustrating and time consuming it can be to access group insurance, both for those making a claim and for those managing their cover. It can feel like a black hole at times. We wanted to develop a platform that would put members in complete control of their life insurance, and at a time and place that’s convenient to them,” Smith said.
“We’ve been investing heavily in our technology and systems since separating from NAB last year. We’ve now got a digital capability that gives trustees a genuine point of difference for their members’ insurance needs.”
