The OnePath brand and products will be retained by Zurich after the completion of its acquisition towards the end of this year, the latter has confirmed to advisers.
Zurich Life and Investments Chief Executive, Tim Bailey said Zurich would continue to invest in its own and OnePath’s brands and would operate the two products ranges alongside each other in the open market.
Bailey said the OnePath brand would be shared between Zurich and current owners, ANZ, during the final stages of the acquisition, but upon its completion “…Zurich will fully acquire the OnePath brand and logo”.
“We know that both the Zurich and OnePath propositions are very highly regarded in the market…”
“We know that both the Zurich and OnePath propositions are very highly regarded in the market and are regularly acknowledged for their strength across claims service, product innovation and value for money,” Bailey told advisers at a recent Zurich roadshow.
“Advisers are telling us they need more choice not less. The OneCare product range is well established and well regarded by customers and advisers alike, and we plan to invest further in that range, giving advisers more options to tailor cover to the specific needs of their clients,” he added.
Bailey also told advisers that Zurich and OneCare products were often used by their peers on a complementary basis and the two products sets met the need of different client segments.
Zurich has also announced the appointment of former Risk Research Senior Analyst at the Commonwealth Bank, Adam Crabbe to the role of Risk Strategy Specialist within its Life and Investments business.
Zurich Head of Sales, Life Risk, Nathan Taggart said Crabbe would be involved in increasing the distribution footprint of Zurich in the market and the education of licensee and advice partners.
“With increasing regulation of the financial advice profession, we believe that adviser education has never been more important. In this role, Adam will be central in ensuring advisers are equipped with the best knowledge, tools and resources to make the best decisions for their customers and their businesses,” Taggart said.
Prior to working at the Commonwealth Bank, Crabbe had a 15 year background as a financial planner and life risk specialist and was also a Practitioner/Lecturer with Kaplan Professional.
