AIA Vitality Reaches 100,000

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AIA Australia has reported it passed the 100,000 member mark for its AIA Vitality health and wellbeing program in 2018.

AIA Australia and NZ CEO, Damien Mu

In a release just before Christmas announcing several enhancements to the AIA Vitality schedule of member benefits, the insurer took the opportunity to reveal it reached 100,000 Vitality members as of 30 October 2018.

Reflecting on this landmark, AIA Australia chief, Damien Mu, said “It means we are making a difference to help over 100,000 people live healthier, longer, better lives, and demonstrates meaningful progress towards our vision for Australia to be the healthiest and most protected nation.”

The benefit enhancements to the AIA Vitality program include:

  • The launch of a pharmacy partnership with TerryWhite Chemmart as the AIA Vitality Health Check provider
  • Introduction of Virgin Australia as a new flight partner, which offers up to 50% cashback on eligible domestic and international flights as a reward for members
  • Introduction of Ticketmaster as a new retail partner (replacing JB Hi-Fi), joining shopping rewards providers Myer, Woolworths, Dymocks and rebel
  • Extension of the existing partnership with Fitness First to bring in 60 additional locations to complete the AIA Vitality Fitness Assessment