AMP has highlighted\u00a0that\u00a0enhancements released in its latest risk products upgrade will be passed back to\u00a0its existing policy holders with no accompanying pre-existing conditions\u00a0clause.<\/p>\n
This initiative appears to be exclusive to AMP, and has been used by the insurer to emphasise the additional value of the product enhancements it has made in this update, which takes effect this month.<\/p>\n
In the release announcing the key elements of the upgrade, AMP’s new Director of Retail Risk, Michael Rogers<\/strong>, said that in using AMP’s automatic plan enhancement feature, existing customers will be upgraded to the broader protections at no additional cost and without a pre-existing condition exclusion.<\/p>\n “These developments are designed to ensure AMP’s insurance offer remains contemporary and relevant, fulfilling the insurance needs of more Australians,” said Mr Rogers.<\/p>\n While 33 product enhancements have been made to the insurer’s individual risk insurance range, AMP has at the same time emphasised the importance of the ‘totality’ of its market offer, of which the product enhancements form one element.<\/p>\n Also highlighted by AMP’s Head of Technical Strategies, Wealth Protection, Chris Kirby<\/strong>, are the enhancements made by AMP to its online claims notification process and the introduction of electronic claim forms in order to further enhance the overall claims process for policy holders.<\/p>\n The enhancements made to AMP’s claims processes follow a survey of claimants who had experienced an\u00a0income protection claim.\u00a0 The two key\u00a0messages from claimants\u00a0to AMP to improve their experience were:<\/p>\n Based on this feedback, AMP has created a selection of 38 tailored electronic claim forms.\u00a0 The form that is\u00a0the most appropriate for the nature of the claim request will then be\u00a0delivered to the claimant for completion and\u00a0return online.<\/p>\n The product enhancements include the following initiatives that are not commonly available across the industry:<\/p>\n\n
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