{"id":45529,"date":"2018-08-01T06:28:55","date_gmt":"2018-07-31T20:28:55","guid":{"rendered":"https:\/\/riskinfo.com.au\/news\/?p=45529"},"modified":"2020-11-02T10:47:02","modified_gmt":"2020-11-02T00:47:02","slug":"is-your-licensee-a-threat-to-your-professional-future","status":"publish","type":"post","link":"https:\/\/riskinfo.com.au\/news\/2018\/08\/01\/is-your-licensee-a-threat-to-your-professional-future\/","title":{"rendered":"Is Your Licensee a Threat to Your Professional Future?"},"content":{"rendered":"<!-- Either there are no banners, they are disabled or none qualified for this location! -->\n<div class=\"header row\">\n<div class=\"intro\">\n<h3>The recent closure of Dover Financial has resulted in hundreds of advisers seeking a new home and many others asking questions about the nature, and viability, of financial advice licensees. With greater scrutiny on advisers, and the groups that employ them, should advisers be asking questions that go beyond the issue of cost and examine the compliance record of a licensee? Steve Murray from Catalyst Compliance believes advisers should develop their own due diligence process when reviewing a licensee to avoid being caught up in another potential failure. As Steve writes, consumers and regulators are watching and an association with a poorly complying licensee can be hard to shake off.<\/h3>\n<\/div>\n<\/div>\n<p>Reputable AFS licensees have attempted to protect their licence by avoiding the authorisation of advisers employing sub-standard practices \u2013 with varying degrees of success. It is now evident that advisers need to be equally as careful in their selection of a licensee as they may turn out to be a threat to the adviser\u2019s reputation and their professional future.<\/p>\n<blockquote><p>Recent industry events would suggest that advisers should also include a list of risks to avoid or look out for in their due diligence process of the licensee.<\/p><\/blockquote>\n<p>When representatives contemplate moving AFS licensees they usually compare a number of prospective licensee business models against their own shopping list of attractive features. Recent industry events would suggest that advisers should also include a list of risks to avoid or look out for in their due diligence process of the licensee.<\/p>\n<p>My use of the term \u201cdue diligence process\u201d is perhaps an overstatement of how advisers considerany change of licensees. Firstly, they don\u2019t usually have a process, and secondly there isn\u2019t anydetailed scrutiny of potential licensees that is sufficiently robust enough to warrant being labelledas \u201cdue diligence\u201d. Unfortunately, an adviser\u2019s investigation into a potential new licensee is usuallyvery shallow and confined to two issues:<\/p>\n<ul>\n<li>how little will I have to pay to be authorised<\/li>\n<li>how little will the licensee interfere with the running of my business.<\/li>\n<\/ul>\n<p>Why should advisers look for avoidance issues? Put simply, so that advisers do not expose themselves to a troubled licensee who will appear on their CV forevermore.<\/p>\n<p>AFS licensees are avoiding advisers whose CV\u2019s include licensees such as AAA, Morrison Carr or Storm. Even Commonwealth Bank is no longer a plus on an advisers CV.<\/p>\n<p>Irrespective of the fact that an adviser has a blemish free history, an association with a troubled AFS licensee can be enough to convince a new licensee to avoid that adviser \u2013 they don\u2019t know whether the adviser was one of the \u201cbad\u201d advisers or not and are not willing to take the chance.<\/p>\n<p>Reinforcing the issue in the minds of licensees is the ASIC action to place a licence condition on Guardian Advice a few years ago. The initial ASIC surveillance of Guardian was, in part, because Guardian had recruited too many advisers from AAA.<\/p>\n<p><em>\u201cASIC\u2019s surveillance followed Guardian Advice\u2019s appointment of a number of ex-representatives of AAA Financial Intelligence Limited (AAA FI) and AAA Shares Pty Ltd (AAA Shares) after ASIC cancelled their AFS licences in February 2013 (refer: 13-019MR). ASIC was interested to ensure Guardian Advice had in place adequate monitoring and supervision processes to deal with these representatives\u201d &#8211; ASIC Media Release 15-003MR dated 7 January 2015<\/em><\/p>\n<p>AAA had their licence cancelled in early 2013 for having failed to comply with the conditions of its licence.<\/p>\n<p><em>\u201cAAA Financial Intelligence was found to have an appalling record that put at risk the quality of advice it provided to retail clients\u201d &#8211; ASIC Media Release 13-019MR dated 6 February 2013<\/em><\/p>\n<p>It would appear that ASIC are tracking the former AAA advisers, and a concentration of any number of former AAA advisers under one licensee is sufficient cause to question the licensee\u2019s capabilities.<\/p>\n<p>So, what should an adviser look for to avoid a troubled licensee?<\/p>\n<p><strong>1. Low Cost Business Models <\/strong>\u2013 advisers like low cost models as it leaves more money in their pocket along with the mistaken belief that licensees don\u2019t add much value. Ironically, if an adviser chooses a low-cost model they won\u2019t get much added value.<\/p>\n<p>Low cost does not necessarily mean poor compliance and management, but it does mean that there is less funding available to resource the business. It usually means that the licensee is heavily reliant on one or two people to perform multiple roles.<\/p>\n<blockquote><p>Advisers should, however, assess whether the low-cost model that they are considering will be able to meet its licence obligations <\/p><\/blockquote>\n<p>ASIC drew attention to their focus on low cost business models in their cancellation of AAA\u2019s licence when they said that AAA had \u201c\u2026<em>adopted a business model that only allowed it to increase cash flow by increasing the number of advisers it authorised. The fee charged did not maintain sufficient financial resources to comply with its general obligations\u201d &#8211; \u00a0ASIC Media Release 13-019MR dated 6 February 2013<\/em><\/p>\n<p>Low cost is not all bad news, let me also point out that some of the best compliance comes from small licensees who benefit from having direct control over all aspects of their business.<\/p>\n<p>Advisers should, however, assess whether the low-cost model that they are considering will be able to meet its licence obligations and will therefore be viable into the future.<\/p>\n<p><strong>2. Licensee Review <\/strong>\u2013 ask to see the most recent licensee review. Most reputable licensees have an external organisation review their policies, procedures and processes &#8211; usually every one or two years. This provides independent third-party input regarding whether the licensee is meeting their regulatory and compliance obligations.<\/p>\n<p>The adviser should review the issues identified and decide whether they are significant and would cause a reassessment of the licensee e.g. if poor monitoring and supervision is identified as an issue, then there is an increased possibility of a rogue adviser and subsequent brand damage and attention from ASIC. Is this the licensee that you want to be associated with?<\/p>\n<p>If the licensee does not review their policies, procedures and processes the adviser should consider whether they are serious about meeting industry compliance standards.<\/p>\n<p><strong>3. Breaches and Client Complaint Registers <\/strong>\u2013 an adviser should request to review the licensee\u2019s breaches and client complaint registers. The adviser should consider the contents and assess whether the amount of breaches and complaints and the type of breaches and complaints would cause a reassessment of the licensee.<\/p>\n<p>If a licensee has no breaches or client complaints over an extended period, then avoid this licensee \u2013 they are not serious about compliance.<\/p>\n<p><strong>4. Representative Operational Procedures <\/strong>\u2013 assess whether the licensee provides good guidance to their advisers and whether the procedures are compatible with how an adviser\u2019s business operates.<\/p>\n<p><strong>5. Other Representatives <\/strong>\u2013 talk to other advisers who already operate under the licence and assess, through their eyes, how the licensee operates and whether it meets your requirements.<\/p>\n<p>In today\u2019s environment reputational risk works in both directions and advisers need to be proactive in assessing whether a potential new licensee will meet their obligations or whether they are likely to be a blight on their CV \u2013 and the ASIC register \u2013 for every future licensee to see.<\/p>\n<div style=\"background: #eaeaea; padding: 20px; margin-bottom: 20px;\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-279\" src=\"http:\/\/magazine.riskinfo.com.au\/36\/wp-content\/uploads\/sites\/25\/2017\/07\/Steve-Murray.jpg\" alt=\"\" width=\"100\" height=\"150\" \/><\/p>\n<p><em>Steve Murray is the Managing Director of Catalyst Compliance, a Sydney based compliance and back office services provider to AFS licensees.<br \/>\n<\/em><\/p>\n<\/div>\n<!-- Either there are no banners, they are disabled or none qualified for this location! -->\n","protected":false},"excerpt":{"rendered":"<p>The recent closure of Dover Financial has resulted in hundreds of advisers seeking a new home and many others asking questions about the nature, and viability, of financial advice licensees. With greater scrutiny on advisers, and the groups that employ them, should advisers be asking questions that go beyond the issue of cost and examine [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":45530,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6868],"tags":[268,6885,7008],"class_list":{"0":"post-45529","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-adviserfocus","8":"tag-asic","9":"tag-business-models","10":"tag-licensees"},"_links":{"self":[{"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/posts\/45529","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/comments?post=45529"}],"version-history":[{"count":0,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/posts\/45529\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/media\/45530"}],"wp:attachment":[{"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/media?parent=45529"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/categories?post=45529"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/tags?post=45529"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}