{"id":65226,"date":"2023-04-04T11:10:51","date_gmt":"2023-04-04T00:10:51","guid":{"rendered":"https:\/\/riskinfo.com.au\/news\/?p=65226"},"modified":"2025-03-14T12:02:24","modified_gmt":"2025-03-14T01:02:24","slug":"merger-of-two-major-advisory-businesses","status":"publish","type":"post","link":"https:\/\/riskinfo.com.au\/news\/2023\/04\/04\/merger-of-two-major-advisory-businesses\/","title":{"rendered":"Merger of Two Major Advisory Businesses"},"content":{"rendered":"<div class=\"header row\">\n<div class=\"intro\">\n<h3>The changing nature of Australia&#8217;s retail distribution networks was on full display this week with significant reader interest in our report on the merger between Steadfast Life and Insurance House Life&#8230;<\/h3>\n<\/div>\n<\/div>\n<p>Life insurance advisory businesses, <a href=\"https:\/\/www.steadfastlife.com.au\/\" target=\"_blank\" rel=\"noopener\">Steadfast Life<\/a> and <a href=\"https:\/\/insurancehouse.com.au\/life\/\" target=\"_blank\" rel=\"noopener\">Insurance House Life<\/a> have merged, effective 1 April, 2023, and will be operating under the Steadfast Life brand and licence.<\/p>\n<p>A statement from Steadfast Life says the merger will to create \u201cone of Australia\u2019s largest specialist life insurance advice businesses\u201d, based on in force premiums.<\/p>\n<figure id=\"attachment_65229\" aria-describedby=\"caption-attachment-65229\" style=\"width: 151px\" class=\"wp-caption alignright\"><a href=\"https:\/\/riskinfo.com.au\/news\/files\/2023\/04\/DARREN-Conway-CROP-1024x746-1-e1680563662492.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-65229\" src=\"https:\/\/riskinfo.com.au\/news\/files\/2023\/04\/DARREN-Conway-CROP-1024x746-1-e1680563662492-250x300.jpg\" alt=\"\" width=\"151\" height=\"181\" srcset=\"https:\/\/riskinfo.com.au\/news\/files\/2023\/04\/DARREN-Conway-CROP-1024x746-1-e1680563662492-250x300.jpg 250w, https:\/\/riskinfo.com.au\/news\/files\/2023\/04\/DARREN-Conway-CROP-1024x746-1-e1680563662492.jpg 320w\" sizes=\"auto, (max-width: 151px) 100vw, 151px\" \/><\/a><figcaption id=\"caption-attachment-65229\" class=\"wp-caption-text\">Darren Conway ..integrating IHL into Steadfast Life significantly expands its footprint, capability and capacity&#8230;<\/figcaption><\/figure>\n<p>It says the merger \u201c\u2026sees two very experienced life insurance advice teams come together to form a unique proposition in the market with significant combined experience and scale.\u201d<\/p>\n<p><strong>Darren Conway,<\/strong> Steadfast Life\u2019s CEO, says that integrating IHL into Steadfast Life \u201c\u2026significantly expands our footprint, capability and capacity, and positions us strongly to continue meeting the current and future needs of our clients and referral partners across the Steadfast network.\u201d<\/p>\n<figure id=\"attachment_65237\" aria-describedby=\"caption-attachment-65237\" style=\"width: 149px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/riskinfo.com.au\/news\/files\/2023\/04\/mike-townshend-e1680565517164.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-65237\" src=\"https:\/\/riskinfo.com.au\/news\/files\/2023\/04\/mike-townshend-e1680565517164-250x300.jpg\" alt=\"\" width=\"149\" height=\"179\" srcset=\"https:\/\/riskinfo.com.au\/news\/files\/2023\/04\/mike-townshend-e1680565517164-250x300.jpg 250w, https:\/\/riskinfo.com.au\/news\/files\/2023\/04\/mike-townshend-e1680565517164-768x921.jpg 768w, https:\/\/riskinfo.com.au\/news\/files\/2023\/04\/mike-townshend-e1680565517164-696x835.jpg 696w, https:\/\/riskinfo.com.au\/news\/files\/2023\/04\/mike-townshend-e1680565517164-350x420.jpg 350w, https:\/\/riskinfo.com.au\/news\/files\/2023\/04\/mike-townshend-e1680565517164.jpg 802w\" sizes=\"auto, (max-width: 149px) 100vw, 149px\" \/><\/a><figcaption id=\"caption-attachment-65237\" class=\"wp-caption-text\">Mike Townshend &#8230; excited about what this means for clients, both existing and new&#8230;<\/figcaption><\/figure>\n<p><strong>Mike Townshend<\/strong>, Head of IHL, says his firm is excited about what this means \u201c\u2026for our clients, both existing and new, as we seek to deliver even greater client experiences, outcomes and support, throughout their life insurance advice journey.\u201d<\/p>\n<p>The statement notes that IHL was previously the life insurance advice business of Insurance Brands Australia and that Steadfast Life will continue to work closely with IBA, providing strategic life insurance advice and employee benefits programs to their clients across Victoria, NSW and QLD.<\/p>\n<p><strong>Jay Fereday<\/strong>, IBA Managing Director, says that for 40 years the firm has been \u201c\u2026committed to ensuring our clients get the best possible advice and support for their life and income protection needs. The combined capability of these two teams only gives our clients a better solution.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The changing nature of Australia&#8217;s retail distribution networks was on full display this week with significant reader interest in our report on the merger between Steadfast Life and Insurance House Life&#8230; Life insurance advisory businesses, Steadfast Life and Insurance House Life have merged, effective 1 April, 2023, and will be operating under the Steadfast Life [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":65242,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,3,8291],"tags":[],"class_list":["post-65226","post","type-post","status-publish","format-standard","has-post-thumbnail","category-dealer-groups","category-general","category-story-of-the-week"],"_links":{"self":[{"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/posts\/65226","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/comments?post=65226"}],"version-history":[{"count":0,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/posts\/65226\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/media\/65242"}],"wp:attachment":[{"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/media?parent=65226"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/categories?post=65226"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/tags?post=65226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}