{"id":78625,"date":"2025-08-21T18:12:01","date_gmt":"2025-08-21T08:12:01","guid":{"rendered":"https:\/\/riskinfo.com.au\/news\/?p=78625"},"modified":"2025-09-02T10:21:12","modified_gmt":"2025-09-02T00:21:12","slug":"most-aussies-buy-cover-in-their-30s-report","status":"publish","type":"post","link":"https:\/\/riskinfo.com.au\/news\/2025\/08\/21\/most-aussies-buy-cover-in-their-30s-report\/","title":{"rendered":"Most Aussies Buy Cover in Their 30s &#8211; Report"},"content":{"rendered":"<p>A <a href=\"https:\/\/www.budgetdirect.com.au\/life-insurance\/articles\/life-insurance-survey-statistics.html\" target=\"_blank\" rel=\"noopener\">Budget Direct survey<\/a> of 950 Australians has found that most respondents bought their life cover in their 30s, with almost two-thirds first searching online before asking friends and family for advice.<\/p>\n<p>The survey also found that more than half (52%) of those who have life cover have a stand-alone policy, with the rest settling on their super scheme&#8217;s cover.<\/p>\n<p>Of those who bought cover, the majority (54%) obtained it to protect loved ones, and 51% wanted to provide financial security to family members.<\/p>\n<figure id=\"attachment_78628\" aria-describedby=\"caption-attachment-78628\" style=\"width: 721px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-78628\" src=\"https:\/\/riskinfo.com.au\/news\/files\/2025\/08\/Screenshot-2025-08-21-at-5.41.21-pm-1.png\" alt=\"The significant life stage that led survey respondents to buy life insurance. Data and graphic \/ Budget Direct.\" width=\"721\" height=\"424\" srcset=\"https:\/\/riskinfo.com.au\/news\/files\/2025\/08\/Screenshot-2025-08-21-at-5.41.21-pm-1.png 721w, https:\/\/riskinfo.com.au\/news\/files\/2025\/08\/Screenshot-2025-08-21-at-5.41.21-pm-1-300x176.png 300w, https:\/\/riskinfo.com.au\/news\/files\/2025\/08\/Screenshot-2025-08-21-at-5.41.21-pm-1-696x409.png 696w, https:\/\/riskinfo.com.au\/news\/files\/2025\/08\/Screenshot-2025-08-21-at-5.41.21-pm-1-714x420.png 714w\" sizes=\"auto, (max-width: 721px) 100vw, 721px\" \/><figcaption id=\"caption-attachment-78628\" class=\"wp-caption-text\">The majority of respondents were motivated to get life insurance by the desire to protect their loved ones. Data and graphic \/ Budget Direct.<\/figcaption><\/figure>\n<p>Just over a quarter (26%) got their life insurance policy as mortgage and\/or debt protection, and almost 20% wanted it for personal health factors.<\/p>\n<p>While almost a third of respondents pointed to a life change as the reason to buy life cover, more than 70% said there was no significant reason for doing so.<\/p>\n<p>However, it was clear that having dependents was the most common (25%) significant life stage that motivated people to take out insurance, followed by marriage (21%).<\/p>\n<p>Women were more likely to have acquired cover due to having dependents (30%) while marriage prompted men to get cover (27%).<\/p>\n<p>The survey also found more people (39.1%) in their 30s obtained life cover than any other age group. Just 54% of those with life insurance have a will.<\/p>\n<p>The online <a href=\"https:\/\/www.budgetdirect.com.au\/life-insurance\/articles\/life-insurance-survey-statistics.html\" target=\"_blank\" rel=\"noopener\">survey<\/a> of 18 to 65-year-olds was carried out in February 2025.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Budget Direct survey of 950 Australians has found that most respondents bought their life cover in their 30s, with almost two-thirds first searching online before asking friends and family for advice. The survey also found that more than half (52%) of those who have life cover have a stand-alone policy, with the rest settling [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":78631,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48,3],"tags":[],"class_list":["post-78625","post","type-post","status-publish","format-standard","has-post-thumbnail","category-company-news","category-general"],"_links":{"self":[{"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/posts\/78625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/comments?post=78625"}],"version-history":[{"count":0,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/posts\/78625\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/media\/78631"}],"wp:attachment":[{"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/media?parent=78625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/categories?post=78625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/riskinfo.com.au\/news\/wp-json\/wp\/v2\/tags?post=78625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}