Specialist risk dealer group Sentry has launched a new support offer for advisers working with clients in the business succession segment.
The offer combines specialised training programs with customised documentation to enable advisers to deliver asset protection, estate and business planning and succession services for their clients.
To develop the program, Sentry has confirmed it has entered a joint marketing venture with Sydney-based business succession specialist consultancy group, Succession Plus. Together they have established a Succession Plus Adviser Group, through which advisers will undergo intensive training to enhance their knowledge of business taxation, business structures and buy/sell agreements.
Sentry has also partnered with the risk store to develop specialised documentation, templates, fact finders and statements of advice for use by advisers with their business customers.
“Sentry’s latest enterprise will provide a compelling marketplace offer for those financial advisers that specialise in the business insurance sector, in particular business succession planning,” said Murray Hills, Sentry Chairman and CEO.
“Our long term strategic objective is to be the source of the industry’s leading estate and business succession planning financial advisers,” he added.
According to Succession Plus CEO and Founder, Craig West, business protection and estate planning represent a significant opportunity for advisers in the Australian market.
“The demand for business structuring and succession planning services by ‘Baby Boomers’ has only just begun and it will continue gaining greater momentum with each passing year until 2028,” Mr West said.
The group says it has already received enquiries from accountants and lawyers seeking advisers to assist them in completing estate and succession plans for their own high net wealth clients.
