Head of New Education Authority Appointed

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The Federal Government has announced that Deen Sanders OAM, head of the Professional Standards Authority, has been appointed as the Chief Executive of the Financial Adviser Standards and Ethics Authority Limited (FASEA).

Financial Adviser Standards and Ethics Authority, Chief Executive, Deen Sanders
Financial Adviser Standards and Ethics Authority, Chief Executive, Deen Sanders

The appointment was made by the FASEA board and announced by the Minister for Revenue and Financial Services, Kelly O’Dwyer.

Sanders will begin in the role on 18 September and head up the establishment of mandatory educational and training requirements for financial advisers. He will also oversee the development of an industry exam and Code of Ethics for advisers.

He moves into the role from his current position of Chief Executive (Assistant Commissioner) at the Professional Standards Authority of Australia, having also worked as the National Director at the National Finance Industry Training Advisory Body and Chief Professional Officer of the Financial Planning Association.

FASEA Board Chair, Catherine Walter AM said Sander was “… eminently qualified to lead FASEA and brings a deep understanding of existing educational and training standards of financial advisers”.

“Critically, his practical understanding of the sector and its unique dynamics will help guide a renewed approach to improving standards, alongside a clear focus on mandatory ethical requirements to improve public trust and confidence,” Walter said.