AIA Australia’s announcement of a new retail insurance structure bringing together its underwriting, new business administration and distribution services, drew significant reader interest this week…

AIA Australia has announced a new retail insurance structure bringing together its underwriting, new business administration and distribution services.

The insurer says this change will see “…the key touch points in the retail-advised buy journey come together, providing advisers with simpler processes to support their customers.”

Sam Tremethick …these changes aim to drive efficiency in our service proposition

Sam Tremethick, Chief Retail & Partnerships Officer, will lead the development and delivery of the strategy, within the Retail & Partnerships team.

Tremethick says AIA is “…passionate about ensuring advisers and their clients have the best experience and we constantly seek improvements where possible. These changes aim to drive efficiency in our service proposition, making it easier to do business with us and provide consistent client outcomes.”

He adds that bringing these functions together “…will mean faster and easier application processes, simplified and tailored experiences for our customers and partners, and it will deepen our customer-first focus.”

“As part of our focus on getting future fit, we are adapting to new challenges to continue to be at our best for our customers, partners and people.”

Craig Parker …responsible for AIA’s new business sales and service proposition, across the retail advised market

AIA says the Adviser Premium Service team will now report into Craig Parker, General Manager, Retail Distribution “…who will be responsible for AIA’s new business sales and service proposition, across the retail advised market.”

Karen Janes, recently appointed Chief Underwriter, will take on the added responsibility of overseeing the new business administration function with the goal to deliver improved experience for new AIA Priority Protection clients.

The company says that these structural changes “…along with the recent changes in reinsurance arrangements in September, reinforce AIA Australia’s commitment to the retail adviser market as it looks to capitalise on the growing demand for quality life, health and wellbeing advice.”