AFA Welcomes IOOF Dealer Groups

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The Association of Financial Advisers (AFA) has welcomed four new licensees, and their 314 Authorised Representatives, as members of the Association.

The four dealer groups are:

  • Bridges Financial Services
  • Wealth Managers
  • Executive Wealth Management Financial Services
  • SMF Wealth Management

Together, these groups make up Australian Wealth Management, a wholly owned subsidiary of IOOF. 

Head of IOOF’s Wealth Management Division Michael Cartersaid it was the AFA’s ongoing commitment to advisers that convinced them to join the association:

… we’ve watched the rebirth of the AFA as an association that truly understands and cares about advisers

“All of our authorised representatives must be members of a professional industry association,” Mr Carter said.  “Over the past two years we’ve watched the rebirth of the AFA as an association that truly understands and cares about advisers and one that is delivering a host of beneficial programs to its members.” 

AFA CEO Richard Klipin said the licensees will complement the over 7,000 advisers and planning groups with whom the AFA engages.  “It is part of our ongoing strategy to welcome more licensees to the AFA so that the voice of advisers is heard more distinctly and more strongly in our communities and in Canberra,” Mr Klipin said.  “The AFA is and always will be an association which represents only the concerns of advisers, adviser businesses and the clients they serve.”