AIA Australia has announced a new partnership with AusCycling, the National Sporting Organisation responsible for the development, facilitation and growth of all forms of cycling in Australia.
A statement from the insurer says the partnership will see AIA become the Official Health Insurance and Health and Wellbeing partner of AusCycling. AusCycling members will be able to access AIA Australia products and services, “…as well as benefit from following an active and healthy lifestyle.”
AIA Australia says this announcement is the latest as it “…continues to strategically enter into a series of Shared Value partnerships that will bring a positive impact to AIA, its customers, as well as the broader community.”
The company says its concept of Shared Value Insurance “…is a purpose-led way of operating that focuses on increased health awareness, prevention and upstream approaches to physical, mental, environmental and financial wellbeing so people can stay well.”
…AIA recognises the importance of physical activity to reduce the severity and prevalence of non-communicable diseases…
AIA Australia CEO Damien Mu says the company recognises the importance of physical activity to reduce the severity and prevalence of non-communicable diseases and is excited by this new opportunity to inspire Australians to move well.
“By partnering with AusCycling we can empower people to get active and experience improved physical and mental wellbeing as a result. AusCycling members can also ensure that they have the insurance protection they need…”
