Coastline Advice and Edge Advisory Partners are joining forces to create a multi-disciplinary advice business with more than 45 team members, 1,500 clients, and $10m in annual revenue.
The combined entity, which will be branded Coastline Advice, is backed by advice platform AZ NGA, a significant shareholder in both businesses.
Coastline Advice will provide strategic financial advice across superannuation, retirement planning, personal insurance and mortgage broking, and will also specialise in corporate super.
Chesne Stafford, AZ NGA Executive GM, said the merger forms part of broader plans to build a scaled advice business in regional Victoria and New South Wales, while providing a platform for other advisers seeking succession and business growth solutions.
AZ NGA initially acquired a minority interest in Edge Advisory Partners, led by MD and financial adviser Shaun McWilliam, through its 2024 acquisition of AMP’s Equity Portfolio.
It subsequently increased its shareholding in Edge Advisory Partners and entered into a strategic partnership with Coastline Advice, led by Director and financial adviser Darryn Jacobs.
The combined entity will be led by Jacobs as CEO.
