Individual lump sum and income protection insurance new business sales generated solid growth across the 2025 calendar year, according to latest Plan For Life data.
While overall risk new business was down in the year ending December 2025 – due to group risk sales returning to more normal levels – the research firm reports an increase of 6.7% in reported individual lump sum insurance sales and 8.3% in individual IP new business.
This growth across the full 2025 year follows a more modest increase reported in the year ending September 2025, which saw individual lump sum and IP new business increase by 3.5% and 0.5% respectively.
In the individual lump sum category, the solid sales increase in 2025 was fuelled, according to PFL, by what the researcher characterised as substantial increases recorded by Zurich, AIA Australia, NobleOak (which underwrites the NEOS and PPS Mutual retail offers) and ClearView Wealth.
These four insurers were also identified by PFL as largely responsible for the 8.3% spike in individual IP new business, with ‘significantly higher’ individual IP sales reported by:
- Zurich (10.1%)
- NobleOak (36.7%)
- AIA Australia (26.3%)
- ClearView Wealth (51.1%)
Overall risk market inflows in 2025 (which includes both inforce and new business numbers) rose by 2.0%, according to PFL:
